Digital Agency

facebook ad campaigns

When you start creating ad campaigns, what CONFUSES you the most?

Is it choosing how wide an audience you want to target? Then you are NOT alone.  Arguably, one of the HARDEST things to learn about when creating high-performance ad campaigns is targeting parameters. Do you go for the WIDER audience reach?  Or would it be better to focus on a SPECIFIC audience? Let’s break down …

When you start creating ad campaigns, what CONFUSES you the most? Read More »

Growing accounts always costs less than finding new clients

Optimize your current book of business: Grow their success and your own QUESTION: If an entry-level staffer could do work to help your clients AND help you charge another $1,500/mo each…would you be interested? Expanding the contract and adding budget to existing clients is the preferable way to increase revenue — being on a constant …

Growing accounts always costs less than finding new clients Read More »

Facebook Ad Campaigns

Want Client’s To See The REAL Value From Your Facebook Ad Campaigns?

How does an agency that puts its client on a billboard prove the value? They have to make projections based on eyeballs driving by, and hope awareness and impressions were enough. Seems like a historical artifact–I mean, who would put out an ad campaign and not be able to directly link it to sales, am …

Want Client’s To See The REAL Value From Your Facebook Ad Campaigns? Read More »

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